 |
Seen and noted
 David Ortiz (aka "Big Papi") can do no wrong in the eyes of Boston. But how's his Boston accent? Watch as star comedian Rachel Dratch teaches Papi how to drop his R's in preparation for their roles alongside some other Boston natives in this yearâs big game Super Bowl 2020 commercial. Agency: Innocean Worldwide, USA.VIEW THE SPOT Bombas Socks: Zac Efron's Performance Test Zac Efron never holds anything back - not when he's singing in a high school, not when he's rescuing people on the beach, and certainly not when he's testing Bombas Hex Tec performance socks. In a humorous new campaign created by NYC-based indie film and content studio Bindery and in partnership with Bombas, a comfort-focused DTC apparel brand, the spots enlist Efron to test out its performance socks and make sure that they live up to the "Efron standard." Agency: BinderyVIEW THE SPOT  Every Lunar New Year, Chinese people all over the world engage in a time honored tradition where money is gifted in little red envelopes. While this tradition is practiced with many variations, generally family elders gift these red pockets to the young, who return the favor once they are grown and married. Thus the cycle of good fortune is received and returned in kind. As a show of respect, it is proper etiquette to kindly decline these gifts when presented, though also to eventually accept in politeness as a sign of respect. But what happens when the game is taken to another level? One child is determined to find out in this Nike spot. Agency: Wieden Kennedy, Shanghai.VIEW THE SPOT Rio Carioca Beer: The Summer The Cans Few summers are so remarkable to deserve a title, but the Brazilian summer of 1987 became 'The Summer of the Cans', after thousands of cans containing 1.5 kilos of high-quality pressed marijuana surfaced along the hippest beaches of Rio and Sao Paulo.Now, 11:21 and Rio Carioca Beer are bringing back the summer of the cans 2020 version, on the campaign for the new Rio Carioca beer can. VIEW FIRST OUTDOOR VIEW TWO OUTDOOR VIEW THREE OUTDOOR VIEW FOUR OUTDOOR VIEW FIVE OUTDOOR  Suzuki Australia has announced its new Baleno will feature a communication device that will allow the vehicle to talk to drivers and passengers. Harnessing the exact same technology that can be found in singing birthday cards, Das Talkomobile upgrades can be effortlessly installed in the new Baleno's glovebox, centre console, under the sun visor and in the boot. The device takes aim at the current car market climate, where manufacturers continue to add superfluous gimmicks and gadgets to their vehicles in order to sell units.VIEW THE SPOT  P&O Ferries has launched a campaign tapping into the ongoing conversations around Brexit with a series of ads that will run in full page national press, high impact OOH, and social until 31st January, when the UK is scheduled to leave the EU. The campaign created by Publicisâ¢Poke . VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  It is always easy to copy us but difficult to sustain on the market. A message to the imitators. From Pipe Bomb, India VIEW THE AD  HSBC UK are kicking off the New Year with a high-profile initiative that builds on the multi award-winning 'We are not an Island'campaign. This year the focus is on home and belonging, and champions the idea that everyone, no matter their background, has the right to feel at home in Britain. Created by Wunderman Thompson UKVIEW THE SPOT The Rise Of Skywalker As part of Bell's Star Wars sponsorship, Zulu Alpha Kilo created a Snap World Lens helping launch the final instalment of the latest Star Wars trilogy, The Rise of Skywalker. The lens brought you closer to the Star Wars universe by transforming you into a Jedi with the front facing camera. And the rear facing camera used augmented reality to turn your surroundings into a starship battlefield, with TIE Fighters pursuing the iconic Millennium Falcon.The lens ran nationally on Snapchat during the opening release day of the film. VIEW THE CONCEPT Fant: Football For A New Tomorrow Injured European football-stars receive heartfelt support from an unexpected source. A small African amputee-football team in this 'Come Back Stronger' spot via Eiffel, Denmark for FANT. VIEW THE SPOT  Have you ever discovered a product that just seems too good to be true? Director Cassandra Brooksbank captures such a feeling in a comedic new campaign for coffee design company Fellow. VIEW THE SPOT  Gillette launches its new film 'Second Shave' as part of its Gillette Stories series, telling a moving story of love, compassion and prosperity. the spot follows the story of a young man's rite of passage, a customary ceremony in Thailand where young men relinquish all their worldly possessions down to the very hair on their head. Not only is this a celebration for the individual but a celebration for all those who have been involved leading up to this moment. VIEW THE SPOT  The Airmen who make up Special Warfare in the U.S. Air Force are the most specialized warriors on the planet. When all hell breaks loose, they donât hesitate to bring their unique skills and fearlessness to the fight anyplace, anytime, anywhere. Agency: GSD&M Austin, TX.VIEW THE CALM SPOT VIEW THE FIGHT SPOT  Statistically speaking, if your clothes are wrinkled and messy, people are more likely to assume youâre up to no good. Especially if you happen to be a couple of grandparents emerging from a tiny hallway closet. Procter & Gambleâs multi-agency shop Woven (with teams from Grey) has taken another look at all the negative misconceptions a messy outfit can create. VIEW THE SPOT  Six out of seven sea turtle species are threatened with extinction. Watch their story in this "Turtle Journey" spot created by Greenpeace and Aardman Animations, featuring special guests Jim Carter, Olivia Colman, David Harbour, Giovanna Lancellotti, Helen Mirren, Bella Ramsey and Ahir Shah.VIEW THE SPOT Heineken: Daniel Craig vs James Bond Daniel Craig is a world-renowned actor, but in the hearts and minds of #007 fans around the world he will always be James Bond. As a proud partner of the Bond franchise, ahead of the launch of the upcoming No Time To Die film Publicis Italy and Heineken launched this spot. Starting with a high-speed taxi sequence, Daniel Craig is constantly recognised as James Bond by surprised locals as he hunts down his missing passport, before enjoying a cold refreshing Heineken.VIEW THE SPOT Energy Market Authority (EMA): Life24/7 The partnership kicks off with a brand film titled Life 24/7, followed by a content series published on EMA's Facebook and Instagram pages. The series sets out to help Singaporeans understand the role of EMA, what it does and how its work matters to them. The content plan also includes tips on how the public can do their part to be energy efficient. Established in 2001, the EMA plays an integral part in overseeing power generation and delivery to households and businesses across Singapore. The country has one of the most reliable electricity grids in the world. In 2018, the average disruption time came in around 3 minutes per customer.Agency: DDB, Singapore VIEW THE SPOT  Reebok announces the upcoming launch of Zig Kinetica, a transformative new silhouette that channels and returns energy with every stride you take. Zig Kinetica drops globally on February 21st, 2020. Zig Kinetica will debut with an ad starring legendary mixed martial artist Conor McGregor, in which a mundane clean-up of his son's bedroom takes a most unexpected turn. The transformative power of the shoe morphs Conor into an action figure that must harness Zig Kinetica's energy to fight off rogue toys. Deutsch worked in partnership with world-renowned puppet master Andy Gent [Isle of Dogs and Fantastic Mr. Fox fame] to create the action figure of Conor.VIEW THE SPOT If It's Flooded Forget It!: Back It Up. A powerful campaign that encourages Queenslander's to make safe choices when faced with seemingly manageable flood situations. Agency: GrowthOps, Brisbane VIEW THE SPOT KitKat: Model Making Nestle snack brand KitKat wanted to reinvent its famous creative message to show how even the most intricate and demanding hobbies are better if you occasionally 'have a break'. They teamed up with Airfix for a 'narrowcast' campaign working with YouTube influencers and supported by press ads and OOH posters. The two brands joined forces to create The KitKat Kit, a special edition of Airfix's Supermarine Spitfire. It added a sealed KitKat into the kits mounted on a 3D-printed plastic 'sprue', which also incorporates the famous 'Have a Break' message. An additional step was even inserted into the instruction booklet telling the hobbyists exactly when to open the bag (as Step 38), take out the snack and enjoy their break.Agency: Wunderman Thompson, London VIEW OUTDOOR Pantone: Create Your Own World In partnership with advertising agency TBWAParis, Pantone, the provider of professional colour language standards and digital solutions, is featured in a campaign that invites you to unleash your creativity. Through five visuals that are just as colourful as they are explosive, Pantone reaffirms its leadership position as the colour authority and encourages people to continue to explore colour. Between the blue cactus of Mexico and the red pinnacles of the Australian desert, Pantone takes us on a journey into a new colour-filled universe. Through a campaign based in a world of pure fantasy, Pantone establishes a universal language of colour aimed at guiding everyone in building a world that resembles them.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Cinemark IMAX Theatre: Inception Publicis, Ecuador have created these ads for CinemarkVIEW THE INCEPTION AD VIEW THE MINIONS AD VIEW THE SCARFACE AD VIEW THE SKYSCRAPER AD easyJet: Find Your Next Getaway Jumping on the viral 'which Disney Character are you'? train, the easyJet team at VCCP have created a custom Instagram AR Filter game for the brand. A great proactive brief, this format is a fun and sharable tool to inspire users to travel and look forward to their next getaway in 2020. You can try out the new filter in the highlights on easyJet's Instagram page.VIEW THE CONCEPT sécurité routière: We All Have The Power to Change a Life Serviceplan France, Babel and Madame Bovary make up a triumvirate of agencies appointed by Securite Routiere to conceive a striking new TV and radio campaign and communications strategy launching at the start of 2020. Securitee Routiere is revealing a new road safety awareness campaign for 2020 featuring 2 TV films and radio adverts. "On a tous le pouvoir de sauver une vie" ("We all have the power to save a life") is the first campaign conceived by Securite Routiere's new agency pool, selected in August 2019, which brings together Babel + Madame Bovary + Serviceplan.VIEW THE LEA SPOT VIEW THE MARC SPOT  This surreal and beautiful campaign from multi-award-winning creative company The-Artery for consumer electronics brand Skyworth's latest edition of its W81 | W81 Pro Wallpaper OLED TV. Developed and launched via The-Artery's newly opened color room and expanded design capabilities, the spot brings to life breathtaking compositions such as a mysterious couple swimming through space-like waters, origami dragons soaring over paper boats, and gigantic jellyfish illuminating snowy tundras.Agency: Publicis Worldwide VIEW THE SPOT  This Girl Can 2020 is leaving no woman left behind in the latest instalment of the campaign that confronts how society must change in order to accommodate all women being active. It has been five years since the inception of This Girl Can which had not only encouraged millions of women to get active, but also fundamentally influenced how women are marketed to. In our new phase of advertising for 2020, we're introducing new cast members and stories while bringing back some of the women who've prominently featured in past This Girl Can ads, showing how we're still as relevant today as we were five years ago.Agency: FCB Inferno VIEW THE SPOT Road Safety Commission : The Distance of Distraction 27 prams or 33 metres. That's the shocking reality of what a driver could miss in a two-second distraction when travelling at 60km/h. To put this distance in perspective for drivers, The Brand Agency, took out a three-page strip ad in Western Australia's most prominent newspaper displaying a line of prams. Spanning from the front page to the inside cover, this shocking measurement of what drivers could miss created a message too big to ignore.VIEW THE AD Demi: Beauty is in The Mind of The Beholder A campaign made by TBWAHelsinki features two powerful images of young people looking in the mirror and seeing things they think should be improved in their own appearance. Problems with self-esteem and self-acceptance are beginning to be more common in younger people than ever before. Social media and its many beauty filters distort the self-image of children and young people. Media has the power to influence the current standards of beauty - either by adding the pressure to look a certain way or alleviating it. A Finnish young people's media Demi launches a campaign in the hopes of opening a conversation regarding the pressure of the many beauty standards teenagers have to face.VIEW THE GIRL AD VIEW THE BOY AD Hell Pizza: Satan’s Slider![https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Jan/tn_112010_1579058155_PR_2[2][1].jpg&width=200](https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Jan/tn_112010_1579058155_PR_2[2][1].jpg&width=200 "https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2020/Jan/tn_112010_1579058155_PR_2[2][1].jpg&width=200") It's that time of the year when people are trying their hardest to stick to the resolutions made on New Year's Eve. But oaths sworn under the influence of a chardonnay or three, are sometimes easier said than done. Research shows that although about half of all adults make New Year's resolutions, most are broken as little as two weeks into the new year. Hell has taken advantage of this psychological chink in our armour with a campaign for Satan's Slider: their new ultra-decadent dessert featuring decadent chocolate fudge brownie in a deep-fried doughnut bun, with cream cheese icing, vanilla custard, and plum coulis.Agency: BC&F, Dentsu VIEW OUTDOOR Slingshot: Choose The Deal And The Voice Challenger telco brand Slingshot gives control back to New Zealanders and lets them call the shots about the deals and services they receive. As part of Slingshot's new 'You Call The Shots' platform, this radio campaign features the brand mascot, Stu, calling customers to not only ask which offer they'd like, but which famous voice they'd like to hear it from.Agency: VMLY&R PLAY THE MR FREEMAN SPOT PLAY THE MR ARNIE SPOT PLAY THE MR CAMPBELL SPOT Book Depository: ActionBook Depository is an online book retailer with millions of titles on offer. To tell our audience about this incredibly huge range, we created an engaging radio campaign that brought some of the most popular genres to life. Agency: Republik PLAY THE ACTION SPOT PLAY THE ROMANCE SPOT PLAY THE SCIENCE FICTION SPOT  Advertising agency Cactus is promoting awareness of the Colorado Lottery's newest family of scratch games, eXtreme Multiplier Scratch, with a TV ad starring a persistent aging hair metal band to remind viewers that there are easier ways to find fortune. VIEW THE SPOT Smirnoff : Pure Potential The world is full of musicians with potential, but the difference between making it, or not, can be as simple as being seen by the right people. So, when Smirnoff decided to sponsor the 2019 VNZMA Breakthrough Artist of the Year Award, they didn't just create a fancy cocktail. Instead, they used their sponsorship to create a campaign that lived and breathed their 'Pure Potential' brand promise, creating a brand new way for up and coming artists to get on the radar of the NZ music industry - The Smirnoff Pure Potential Stage. Agency: YoungShand VIEW THE AD Health Promotion Agency: Seduced by Moderation Alcohol brands have always shamelessly used sex to seduce young drinkers. So, instead of trying to shame or use scare tactics to get people to ease up on the drink, we took a leaf out of the booze brands' books and seduced them with moderation.Agency: FCB, New Zealand VIEW THE FOOD TV SPOT VIEW THE WATER TV SPOT VIEW THE SKIP SPOT VIEW FOOD OUTDOOR VIEW WATER OUTDOOR VIEW SKIP OUTDOOR PLAY THE FOOD RADIO SPOT PLAY THE WATER RADIO SPOT PLAY THE SKIP RADIO SPOT Guest Judge: Angelo Maia, Creative Director, R/GA New York This week's guest judge is Angelo Maia, creative director at R/GA New York. Winner: Volkswagen Beetle 'The Last Mile' - Johannes Leonardo. A nice homage and a great way to say goodbye to one of the world's most iconic cars. I love the animation style. I love the nods to pop culture and the Ren McCormack, Andy Warhol, and Andy Cohen cameos. But above all, I love the soundtrack by The Beatles. READ MORE  Havas, Madrid has released this spot for Lancome asking what you would see if you saw your life from the outside.VIEW THE SPOT  The mayor of Seltzer, Pennsylvania prepares to deliver an important message in this Bud Light Super Bowl 2020 teaser spot. Agency: Wieden + Kennedy, New York.VIEW THE TEASER SPOT Planet Fitness Corporation: Don’t Ride the Bike of Shame Planet Fitness is calling 'bullfit' on myths that exercise performance is motivated by competitive classes, intimidating workout environments, and fitness shaming with new research and a new Stop the Bullfit campaign from independent agency Barkley. The fitness chain published The Bullfit Report, which uncovers Americans' true feelings and misperceptions about health and wellness.VIEW THE SPOT iPhone 11 Pro: Chinese New Year 2020 - Daughter Apple has released this film about three generations of Chinese women coming together at Chinese New Year. Shot on the iPhone 11 Pro and directed by Theodore Melfi the film stars Zhou Xun, China's leading actress.VIEW THE SPOT « First « Previous Next » Last » 4 of 6 |
Search blogMembersPast guest reviewers
Latest news
Blog categories
Blog archives
RSS feed
advertising news |
 |
Fabletics has released it's Super Bowl 2020 spot titled 'New Year, New You.'