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 Developed by Cossette, this awareness campaign aims to bolster the universityâs efforts to recruit high school seniors and CEGEP students.The creative approach stems from the idea that most people nowadays hope to leave their mark on the worldâyoung people in particular want to contribute in a positive way to something bigger than themselves, which is in keeping with University de Montreal's positioning. The institution sees itself as a citizen of the world and an agent of change through its daily contributions to the development and well-being of our society and of the world. VIEW THE SPOT VIEW THE AD
 Wunderman Thompson Atlanta today in partnership with leading family safety platform Life360, launched a new campaign entitled 'Parent Puberty.' To coincide with back to school season, the integrated campaign shows how as kids grow up and go through changes, parents experience some weird changes of their own. It redefines this coming-of-age stage to focus on the parent's experience, while uncovering how to use Life360's technology to minimise the struggle. And the awkwardness. VIEW THE SPOTVIEW THE 1 AD VIEW THE 2 AD VIEW THE 3 AD VIEW THE 4 AD
 âWhoever Has Lived It Knows Wellâ is the tagline of Serviceplan Spain's new tourist promotion campaign for the Region of Valencia (Turismo Comunitat Valenciana). The advert at the core of the campaign uses poetry befitting the beauty of Valencia to entice visitors to the region with voice-over by Valencian actor Nacho Fresneda. VIEW THE SPOTVIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD
 RTE and creative agency Boys Girls have launched their first project together with a campaign to promote RTE's exciting upcoming season of drama. Debuting on TV, social, and outdoor, the intriguing creative draws the viewer in from the start. A familiar office sets the scene, but thereâs something going on: something dodgy on a laptop needs to disappear, ASAP. Detectives file in as our protagonist (played by actor Emmet Scanlon, soon to be seen on our screens in Kin) casually walks out. VIEW THE FIRST SPOTVIEW THE SECOND SPOT VIEW THE AD
 Since 41% of young people say that porn impacts their sexual habits, the new condom brand Eden Gen invites you to join the #Sextember movement: in September, participate in a month without porn and discover sex differently. This challenge, addressed to the youth and imagined from A-Z by Buzzman, is the first brand activation for Eden Gen. A large-scale social media campaign will accompany the launch of the challenge, starting on August 23 in the run up to September. Between National Geographic and porn, the sex education of Generation Z has a huge gap⦠two extremes of discovery of sexuality which are both far from reality. Teenagers deserve that we speak to them about sex with frankness. Especially when we know that for almost half of them porn has played a determining role in their learning of sexuality. A provocative subject among young people: VIEW THE SPOT VIEW THE SCREAM AD VIEW THE COMPETITION AD VIEW THE PENETRATION AD VIEW THE ONE WAY AD VIEW THE DRY AD VIEW THE PERFORMANCE AD VIEW THE HARD AD VIEW THE SIZE AD VIEW THE VAGINA AD VIEW THE NO AD
 When the Responsible Party Prevention Program created by Pernod Ricard calls on young people to show responsibility by drinking more during parties⦠water is what theyâre talking about.With its signature "Drink More", this prevention campaign encourages the youth to drink responsibly when they party. A large international digital and print campaign by Buzzman, available from July 29 in the United-Kingdom, Germany, Belgium, Mexico and Latin America. VIEW THE SPOT VIEW THE ONE AD VIEW THE TWO AD VIEW THE THREE AD VIEW THE FOUR AD
 With the COVID-19 vaccine now becoming available, it was time to shift the way Aotearoa thought about our individual and collective futures. Instead of using fear tactics like seen overseas, the latest Unite against COVID-19 campaign from Wellington agency, Clemenger BBDO, focuses on showing all of Aotearoa the many positive things that getting the vaccine can unlock. Nine artists from around Aotearoa were also tasked with illustrating the things they were looking forward to doing again, or for the first time. VIEW THE SPOT VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD
 The racist abuse hurled at Marcus Rashford, Bukayo Saka and Jadon Sancho after the Euro 2020 final isnât just about missed penalties and it isnât confined to elite footballers. Young black men face racism every day, on top of the same stresses that everyone else faces, yet too often they feel obliged to put on a brave face. Shoutâs research conducted by agency The Outsiders explored black youth culture and common barriers to mental health in the black community. They concluded that this is a group in which many boys and men are struggling with mental health but don't feel like services like Shout are for them. VIEW THE SPOT VIEW THE FIRST ADVIEW THE SECOND ADVIEW THE THREE ADVIEW THE FOURTH AD
 TAG Heuer Aquaracer goes "Beyond the edge" To mark the launch of the new Aquaracer Professional 300 collection, which was unveiled at Watches and Wonders Geneva 2021, TAG Heuer chose DDB Paris to create an unprecedented advertising campaign. The collaboration between the luxury brand and the French agency gave birth to a powerful and never seen before 360 degrees campaign which presents the new Aquaracer range and territory. VIEW THE SPOT VIEW THE PRINT ADVIEW THE FIRST ADVIEW THE SECOND ADVIEW THE THIRD AD
 Since the start of the year, Switzerland's oldest brewery has been working on its latest and potentially most unusual beer. Schutzengarten transforms the real ice from the hockey rink of the SC Rapperswil-Jona Lakers into a special beer limited to 500 litres. Developed for the Lakers by global advertising agency Wunderman Thompson Switzerland, this idea hopes to give fans, who were not allowed into the stadium this season, something very special. Last week, Coors also released a beer with water from a hockey field, only a few days after the Tampa Bay Lightning won the Stanley Cup on the very same ice. The fact that the same idea was quickly implemented has been easily accepted in Switzerland. VIEW THE SPOT VIEW THE AD
 Aussies' unique Macca's traditions - like dipping fries in sundaes, enjoying a wedding day McDonald's burger, and bunny-hopping through the Drive-Thru on your P Plates - are the focus of the restaurant's 50th birthday campaign via DDB Sydney. The hero TVC celebrates the role Macca's has played in Aussie lives and Aussie culture since its first local restaurant opened in Yagoona in 1971. A second brand TVC thanks Macca's crew members past and present who have kept the doors open for 50 years, and, like the hero film, is set to Daryl Braithwaite's iconic Aussie tune, The Horses. VIEW THE 50 YEARS OF MACCA'S SPOT VIEW THE MACCA'S CREW SPOT VIEW THE FIRST AD VIEW THE SECOND AD
 After a year of hardship for many restaurants (to say the least), Grubhub is staying true to its foundational roots and doubling down on its commitment to restaurants. 'We Serve Restaurants' is a new brand initiative from Grubhub, launching with a national marketing campaign and building upon recent product updates and partnerships to help rebuild the industry. Created in partnership with creative agency 72andSunny New York, the 360-degree marketing campaign launches with a 'love letter to restaurants' as its centerpiece and a national television spot highlighting the true labor of love that goes into every order. VIEW THE SPOTVIEW THE AD
 Yes, everyday men have the right to be proud too. Which is why celio celebrates those whom we usually never see in commercials or on magazine covers, with its new brand-signature "Be normal" In every book, article or tweet, all we read about is the idolisation of "extraordinary" men those so-called super heros, who are models we must look up to. VIEW THE SPOT VIEW THE FIRST ADVIEW THE SECOND ADVIEW THE THIRD AD
 Many Critically Endangered species may go extinct by the time these cards expire. Mastercard, in partnership with Conservation International, is turning the card expiration date into a tool to create awareness about the importance of protecting wildlife. The Wildlife Impact Card program enables consumers to make donations to help protect wildlife habitats, including those that are home to many Critically Endangered species. Across the world, habitat loss poses the greatest threat to wildlife, with 1 million animal and plant species now at risk of extinction. As more people increasingly express personal intent to help protect the environment and wildlife, the Wildlife Impact Card program offers consumers an opportunity to contribute to Conservation International's efforts to conserve the habitats of many Critically Endangered species globally VIEW THE SPOTVIEW THE PANGOLIN AD VIEW THE LEMUR AD VIEW THE ELEPHANT AD
 Tourism New Zealand has officially launched a new holiday season â Recharge Season and is encouraging Kiwis to book a holiday that will leave them feeling refreshed and ready for the year ahead as part of a new campaign developed by Special Group. The new season is in response to a recent survey commissioned by Tourism New Zealand that revealed almost half of Kiwis feel that 2020 has impacted their levels of fatigue more than any year in recent memory VIEW THE SPOT VIEW THE FIRST ADVIEW THE THIRD AD
.jpg&width=200) As part of the brand repositioning process, the Colombian agency Fantastica developed for Pinguinos Marinela "Lo importante es lo de adentro", a platform that seeks for the kids to understand that despite what happens and what they live on social networks, they can't forget that the best thing they have is inside them. According to the study conducted by Fantastica and the brand, 7 out of 10 guys are not at happy with who they are and how they look VIEW THE SPOT VIEW THE MICHELLE AD VIEW THE ALEXA AD VIEW THE ANDREAS AD VIEW THE MAPUSA AD VIEW THE JULIANA AD
 New Zealanders are being invited to take advantage of exclusive travel access to Australia and enjoy all of the experiences and destinations that have long made Australia such a highly sought-after destination among international travellers in Tourism Australiaâs first international campaign in more than a year, developed by M&C Saatchi, Sydney. VIEW THE SPOTVIEW THE RED CARPET ADVIEW THE CATCH OF THE DAY ADVIEW THE SNEAK PEAK AD
 While "social distancing" may prevent us from catching the coronavirus, "Solar Distancing," an animated spot launched by FCB Health Network company AREA 23 on behalf of Mollie's Fund, shows that no amount of distance from the sun can keep us safe from melanoma. "Solar Distancing" is AREA 23 and Mollie's Fund's third joint crusade against melanoma and sheds light on the dangers of overexposure to the sun while educating viewers about the importance of using sunscreen. VIEW THE SPOT VIEW THE AD
 To promote smoke alarms, Fire and Emergency New Zealand has launched a new campaign 'Firefighters Don't Like Fire Movies' via FCB New Zealand. You have less than three minutes to escape a house fire, or you die. And the difference between those two endings⦠is having a working smoke alarm. But people are complacent about smoke alarms and the speed of house fires, because theyâve only seen Hollywoodâs version. The movies show characters stepping through neatly flaming doorways, people heroically running back in to save their children and everyone making it out just in time. But thatâs not how it goes. Fire gets real, fast. And no one knows that better than the firefighters whoâve seen the real story. VIEW THE SPOTVIEW THE AD
 Parents would do anything to keep their kids safe on the road, our bubble boy a relatable and hilariously disarming symbol of the lengths they would go to. Fortunately, Keys2drive lessons for both learners and parents offer a better solution. Parents get peace of mind and kids get the freedom they desire. VIEW THE FIRST SPOT VIEW THE SECOND SPOT VIEW THE PRINT AD
 The Cybersmile Foundation, with the support of Area 23, an FCB Health Network Company, today released its latest multichannel campaign to raise awareness of how online comments and conversations - even when using humour can have unexpected real-life impact. The global 'Think Twice Before You Type' initiative is being launched to coincide with Safer Internet Day. The campaign is encouraging people to be mindful of how their comments can be interpreted or misinterpreted online without visual or audible indicators as to how a person is really feeling. To help drive home the important campaign message, Cybersmile and Area 23 worked with multiple Cannes Lions Goldâwinning photographer, Ale Burset, VIEW THE SPOT VIEW THE KILLING ADVIEW THE THINK ADVIEW THE DYING AD
 Leica, the legendary German maker of photographic devices whose roots go back in time of more than 150 years, is celebrating the commitment of photographers who bear witness to the world in a new international advertising campaign whose claim is âThe World Deserves Witnessesâ. Through this campaign, the company pays homage to all those who use their Leica camera to document the beauty and poetry of the world. We celebrate those who capture pivotal moments of history, or the fragility of our human condition through their own sensitivity and unique view. Created by advertising agency TBWAPARIS, VIEW THE SPOT VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD VIEW THE FIFTH AD VIEW THE SIXTH AD
 This Christmas we let children affected by cancer make their own sales pitch to get companies to support childhood cancer research. In this webfilm for LinkedIn, nine year old Eston dresses up as a business man, asking you to skip the traditional Christmas gifts to staff end clients. He has a way more important idea in mind. VIEW THE SPOT VIEW THE AD
 Uber Eats has revealed the latest iteration of its globally awarded 'Tonight I'll Be Eating' campaign via Special Group Australia, this time starring Bondi Vetâs Dr Chris Brown and iconic Australian puppet and media personality, Agro. The creative collaboration brings together Australia's most famous vet and most loved puppet in a humorous veterinary examination between the unlikely duo. VIEW THE SPOT VIEW THE AD
 Safety used to just be about following the rules. The problem is, you can't write a rule for everything. Instead, WorkSafe wants to empower New Zealand's workers to be more proactive - to look for the signs of danger and, when they sense something could go wrong, to step in and prevent it. They're asking New Zealanders to listen to their inner-meerkats. Agency: FCB New Zealand VIEW THE SPOT VIEW THE KYLEE AD VIEW THE DAZ AD VIEW THE SHANE AD
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