Heetch: The Cheapest Ride, 1

With the ride-hailing landscape increasingly clouded by confusing promo codes and fleeting flash deals, one question continues to loom large for riders: which service actually offers the best value? Enter Heetch, the independent French ride-hailing platform that’s positioning itself not just as an alternative to giants like Uber and Bolt— but as the most affordable option on the market. With a focus on the often-overlooked suburban areas, Heetch has committed to a more transparent and equitable pricing model, and now, it’s ready to back that up with data. The brand’s latest move is the launch of levtclemoinscher.com, a live fare comparison tool that strips away the smoke and mirrors of discount-based pricing. The site pits Heetch directly against Uber and Bolt, using real-time fares without the influence of promo codes. The result? Heetch is, on average, 33% cheaper than Uber. To drive the point home, Heetch has launched a bold new campaign with creative agency BETC Paris, built around a single-minded — and slightly absurd — premise: repetition works. The campaign features a static image of a car… then the same image again… and again. Each iteration delivers the same message in a slightly different way: Heetch is the cheapest ride-hailing app.