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Top 6: September 10th 2014
Under Armour's new "I Will What I Want" campaign from Droga5 New York features Supermodel Gisele Bundchen showing off her kickboxing talent. The website iwillwhatiwant.com/gisele,
… read morewhich will stream real-time comments from social media. Many of the comments are negative and these are featured in the ad and on the website. It shows the other side of Bundchen and shows what it's like living in the public eye.
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Credits
Other credits
Chief Creation Officer: Sally-Ann Dale
Head of Broadcast Production: Ben Davies
Executive Broadcast Producer: Matt Nowak
Associate Broadcast Producer: Goldie Robbens
Executive Interactive Producer: Justin Durazzo
Associate Interactive Producer: Ian Graetzer
User Experience Director: Daniel Perlin
Senior User Experience Designer: Lily Cho
Head of Design: Rich Greco
Digital Designer: Devin Croda
Executive Director of Technology: David Justus
Technology Lead: Joachim Do
Group Brand Strategy Director: Donny Jensen
Brand Strategy Director: Zach Foster
Digital Strategist: Candice Chen
Communications Strategy Director: Alex Kniess
Group Account Director: Julian Cheevers
Account Director: Lauren Smith
Account Manager: Scott Sullivan
Editing: Work Editorial
Editor: Ben Jordan
Assistant Editor: Trevor Myers