TV ad: Becel: It's OK Mom

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"Moms put everyone else first. Women put too much pressure on themselves and sometimes are so focused on the health and happiness of their family that their own health is sacrificed,"… read more

Category Food
URL https://secure-encourageamom.becel.ca/
Client Becel
Agency DDB Toronto
Production Sons & Daughers
Country Canada
Uploaded 25 January, 2013

Credits

Executive Creative Director
Denise Rossetto
Executive Creative Director
Todd Mackie
Creative Director
Paul Wallace
Art Director
Rebecca May
Copywriter
Domenique Raso
Agency Producer
Caroline Clarke
Designer
Devon Williamson

Other credits

Digital Producer: Chris Webden

Director of Technology: Joe Dee

Information Architect: Dale McRae

Digital Production Manager: Neem Ba Ha

Account Team: Jacqui Faclier, Group Account Director, Colin Brown, Account Executive

Strategy: Sandra Morretti, Strategist, Dino Demopoulos, VP Strategy & Innovation

Production Company: Sons & Daughters

Executive Producer: Liane Thomas

Director: Quinn

Director of Photography: Christopher Mably

Line Producer: Jeff Schwarz

Post-Production Company: Posterboy

Editor: Stephen Sora

Assistant Editor: Raj Ramnauth

Editorial Producer: Michelle Lee

Online House: AXYZ

Online Artist: Daryl Shaughnessy

Online Producer: Karen Huybers

Online Artist: The Township & Company

Colour: Alter Ego

Colourist: Wade Odlum

Audio House: Paul Seeley

Music: Imprint

Casting: Mann Casting

Media Company: MindShare - James Macrae, Director, Digital Media; Stesha Roy, Associate Director - Media

Becel: It's OK Mom

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Becel: It's OK Mom

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