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The next TV ad in the Share The Joy campaign shows the progression of the piece of music that will be made entirely from the sounds of New Zealand's joy.
We've used some of the
… read moresounds collected at Share the Joy events and combined them with others uploaded onto the website, then used them to create drumbeats that make up a rhythm for the song.
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Credits
Other credits
Group Executive Creative Director: Toby Talbot
Group Business Director: Greg Jones
Project Manager: Andy Robilliard
Account Executive: Jessica de Court
Head of TV: Judy Thompson
Planning Director: Lucinda Sherborne
Senior Planner: Thinza Mon
Head of PR/Experiential: Claudia Macdonald
Event Director: Amani Peleti
PR Senior Account Director: Dorita Hollins
Account Manager: Ben Barratt-Boyes
Audio Post: Nick Buckton, Liquid Studios
Audio Post: Bob Power
Music Composition: Bobby McFerrin
Sound Recordists: Ant Nevison/Dan Vicari
Visual Post: Toybox