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BOMBAY SAPPHIRE unveils Step Into The Blue - a new global campaign, inspired by the signature hue of the BOMBAY SAPPHIRE bottle, that invites people to immerse themselves in a … read morebeautiful, blue world and celebrates the brand’s role in bringing the beauty of the moment to life. Launching globally from May 2025, Step Into The Blue will roll out through an integrated 360° marketing campaign across key markets including Western Europe, North America, and Australia — spanning advertising, social media, experiential activations, influencer partnerships, and brand collaborations. The paid media campaign will start to roll out from the 19th May across the UK and Italy, followed by France on the 26 May and North America on 1st June. At the heart of Step Into the Blue is a striking new advertising campaign that capture the essence of the BOMBAY SAPPHIRE experience: a perfectly chilled BOMBAY SAPPHIRE & Tonic savoured against a backdrop of nature’s most splendid blues, whether that’s a rooftop overlooking the city or by a shimmering sea. The images evoke a rich, multisensory moment - the clink of ice, the burst of citrus aroma, and the vibrant, refreshing taste of every sip.
read less...Design Director Vanessa Fowler-Kendall
Designer Richard Holgate
Chief Strategy Officer James Miller
Strategist Cristina Artiz
Client Partner Harriet Harrison
Account Director Aoife McCarthy
Account Manager Sophie Spence
Account Manager Olivia Gibson
Project Director Stefanie Price
Art Buyer Kirstie Johnstone
Art Buyer Louisa Frost
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