Xtrim: Lag or Bad

Gamers love blaming lag when they lose. So Xtrim as Ecuador’s #1 internet provider, gave them a chance to prove it. We launched a challenge where pro gamers judged real users clips to decide if it was lag—or just bad gameplay. Winners got a free upgrade or a free switch of internet provider. Losers got exposed on our socials. Turning complaints into content, and lag into a showdown.