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On The Menu: Blame it On The Menu


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On The Menu might just be the biggest brand you’ve never heard of. Recently acquired by Patties Food Group - the packaging, the brand, and the advertising were all over the place. … read more
Other credits

Agency: TBWAMelbourne

Paul Reardon Chief Creative Officer

Pat Sofra Head of Art & Design

Mark Jones Senior Creative

Rob Hibbert Senior Creative

Virginia Pracht Co Head of Planning

Zac Martin Planning Director

Kimberlee Wells Chief Executive Officer

Ricci Meldrum Managing Director

Amy McKay Senior Business Director

Kate Steven Project Director

Melina Flood Senior Producer

Tony McKay Precision Marketing & Media Lead, United

Evelyn Hamlett Planning & Investment Director, United



Client: Patties Food Group

Anand Surujpal, Chief Marketing & Growth Officer

Debra Barrow, Head of Marketing – Pre-prepared Meals

Pierre Meneaud, Head of Digital

Rachael Kirby, Head of Insights



Production Company: Hooves

Director: Jason Perini

Post Production: Crayon

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OUTDOOR
On The Menu: Blame It On The Menu
On The Menu: Blame It On The Menu
TBWA Australia
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On The Menu: Blame It On The Menu
On The Menu: Blame It On The Menu
TBWA Australia

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