After renewing links between a father and his son thanks to its functional accommodation solutions, IKEA highlights the "better life" at home, thanks to a whole range of PLATSA … read morestorage spaces, optimized, customizable and adaptable to every need and all lifestyles.
Agency: Buzzman, Paris
Through this new film, IKEA gives the leading role to a home. Progressively, we witness the revival of furniture and accessories that deliver their interpretation of the iconic song "It’s so silent". They come alive, take life, get impatient and gloat when their inhabitants arrive. Indeed, thanks to the different IKEA solutions, the house offers its family the opportunity to live life to the full at home, to play, to create and to gather there. Ultra-modular, they even adapt to places that seem impossible to furnish, to make more room for life.
read less...